{"id":35706,"date":"2025-09-19T10:12:42","date_gmt":"2025-09-19T09:12:42","guid":{"rendered":"https:\/\/brandfinance.com\/?post_type=event&#038;p=35706"},"modified":"2025-09-19T16:45:49","modified_gmt":"2025-09-19T15:45:49","slug":"brand-finance-at-the-ana-masters-of-marketing-2025","status":"publish","type":"event","link":"https:\/\/brandfinance.com\/events\/brand-finance-at-the-ana-masters-of-marketing-2025","title":{"rendered":"Brand Finance at the ANA Masters of Marketing 2025\u00a0"},"content":{"rendered":"\n<p><strong>15.45 - 16:35 EDT<\/strong><\/p>\n\n\n\n<p>The 2025 ANA Masters of Marketing Conference&nbsp;brings together leading marketers to share insights on driving brand and business growth.<\/p>\n\n\n\n<p>As part of the session <em>Elevating Brand as a Driver of Enterprise Value<\/em>, Laurence Newell, Managing Director of Brand Finance Americas, will join Rahul Malhotra, Head of Group Brand Strategy and Stewardship at Shell, in a fireside chat following an overview of the ANA Brand Practice by Stephanie Fierman, Executive Vice President and Head of Brand Practice at ANA.<\/p>\n\n\n\n<p>The discussion will explore Shell\u2019s long-term approach to embedding brand values across its global operations, and how these efforts contribute to measurable business outcomes. Drawing on Brand Finance\u2019s expertise in connecting brand strategy with financial performance, the session will highlight the role of brand as a key driver of enterprise value.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>15.45 - 16:35 EDT The 2025 ANA Masters of Marketing Conference&nbsp;brings together leading marketers to share insights on driving brand and business growth. As part of the session Elevating Brand as a Driver of Enterprise Value, Laurence Newell, Managing Director of Brand Finance Americas, will join Rahul Malhotra, Head of Group Brand Strategy and Stewardship [&hellip;]<\/p>\n","protected":false},"featured_media":35003,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-35706","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/event\/35706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/event"}],"about":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/types\/event"}],"replies":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/comments?post=35706"}],"version-history":[{"count":2,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/event\/35706\/revisions"}],"predecessor-version":[{"id":35711,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/event\/35706\/revisions\/35711"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media\/35003"}],"wp:attachment":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media?parent=35706"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/tags?post=35706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}