{"id":3890,"date":"2020-06-07T14:05:00","date_gmt":"2020-06-07T14:05:00","guid":{"rendered":"https:\/\/brandfinance.com\/insights\/nigeria"},"modified":"2025-09-18T16:28:43","modified_gmt":"2025-09-18T15:28:43","slug":"nigeria","status":"publish","type":"office","link":"https:\/\/brandfinance.com\/offices\/nigeria","title":{"rendered":"Nigeria"},"content":{"rendered":"\n<p>Brand Finance is the world\u2019s leading independent brand valuation consultancy, with offices in over 20 countries. Brand Finance was set up in 1996 with the aim of \u2018bridging the gap between marketing and finance quantifying the financial value of brands\u2019. For nearly 25 years, we have helped companies and organisations of all types to connect their brands to the bottom line.<\/p>\n\n\n\n<p>Brand Finance helped craft the internationally recognised standard on Brand Valuation \u2013 ISO 10668, and the recently approved standard on Brand Evaluation \u2013 ISO 20671.<\/p>\n\n\n\n<p>In 2023, Brand Finance launched the inaugural Brand Finance Nigeria 25, ranking Nigeria's most valuable and strongest brands. <\/p>\n\n\n<div id=\"div_block-237-631\" class=\"ct-div-block \" ><div id=\"new_columns-37-7143\" class=\"ct-new-columns\" ><div id=\"div_block-38-7143\" class=\"ct-div-block\" ><img decoding=\"async\"  id=\"image-231-631\" alt=\"Brand Finance Nigeria 25 2025\" src=\"https:\/\/static.brandfinance.com\/wp-content\/uploads\/2020\/06\/Screenshot-2025-07-07-110911.jpg\" class=\"ct-image\"\/><\/div><div id=\"div_block-39-7143\" class=\"ct-div-block\" ><a id=\"link-28-7143\" class=\"ct-link\" href=\"https:\/\/brandirectory.com\/rankings\/nigeria\" target=\"_blank\" rel=\"noopener\"><h5 id=\"headline-220-631\" class=\"ct-headline\">Brand Finance Nigeria 25 2025<\/h5><div id=\"text_block-222-631\" class=\"ct-text-block\" >Read our annual report on&nbsp;the most valuable and strongest Nigerian brands.&nbsp;<\/div><\/a><\/div><\/div><\/div>\n\n<div id=\"div_block-237-631\" class=\"ct-div-block \" ><div id=\"new_columns-37-7143\" class=\"ct-new-columns\" ><div id=\"div_block-38-7143\" class=\"ct-div-block\" ><img decoding=\"async\"  id=\"image-231-631\" alt=\"Brand Finance Africa 200 2025\" src=\"https:\/\/static.brandfinance.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-17-143646.png\" class=\"ct-image\"\/><\/div><div id=\"div_block-39-7143\" class=\"ct-div-block\" ><a id=\"link-28-7143\" class=\"ct-link\" href=\"https:\/\/brandirectory.com\/reports\/africa\" target=\"_blank\" rel=\"noopener\"><h5 id=\"headline-220-631\" class=\"ct-headline\">Brand Finance Africa 200 2025<\/h5><div id=\"text_block-222-631\" class=\"ct-text-block\" >Read our new report on the top 200 most valuable and strongest African brands<\/div><\/a><\/div><\/div><\/div>","protected":false},"featured_media":3916,"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-3890","office","type-office","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office"}],"about":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/types\/office"}],"replies":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/comments?post=3890"}],"version-history":[{"count":16,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3890\/revisions"}],"predecessor-version":[{"id":34630,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3890\/revisions\/34630"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media\/3916"}],"wp:attachment":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media?parent=3890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}