{"id":3901,"date":"2019-09-09T15:48:00","date_gmt":"2019-09-09T15:48:00","guid":{"rendered":"https:\/\/brandfinance.com\/insights\/china"},"modified":"2025-09-18T17:35:21","modified_gmt":"2025-09-18T16:35:21","slug":"china","status":"publish","type":"office","link":"https:\/\/brandfinance.com\/offices\/china","title":{"rendered":"China"},"content":{"rendered":"<p>Brand Finance has been serving business in China for many years. In 2017, Brand Finance officially established Brand Finance China at the China World Trade Center Tower 3 of Beijing, to provide better services in the Greater China Region (including Mainland China, Hong Kong, Taiwan and Macau).<\/p>\n<p>We have helped Chinese companies and organisations of all types to connect their brands to their marketing and organisational strategies. Brand Finance China is responsible for the release of the annual China 500 ranking which ranks the strongest and most valuable Chinese brands.<\/p>\n<p>Scott Chen co-founded Brand Finance China where he is currently Managing Director.\u00a0 Brand Finance China specialises in brand valuation and evaluation, - brand architecture, brand investment, brand contribution, brand performance tracking, market research, competitor brands comparison and brand franchise. Our clients consist of state-owned enterprises and private companies in the fields of real estate, energy, airlines, utility, railway stock, insurance, automobile, retails, food &amp; beverage, etc.<\/p>\n<p>\u81ea\u6210\u7acb\u59cb\uff0cBrand Finance\u4e00\u76f4\u81f4\u529b\u4e8e\u4e3a\u4e2d\u56fd\u4f18\u8d28\u4f01\u4e1a\u63d0\u4f9b\u5168\u7403\u9876\u5c16\u6c34\u5e73\u7684\u54c1\u724c\u4ef7\u503c\u8bc4\u4f30\u53ca\u54a8\u8be2\u670d\u52a1\u30022017\u5e74Brand Finance\u5728\u4e2d\u56fd\u6b63\u5f0f\u8bbe\u7acb\u5168\u8d44\u63a7\u80a1\u5b50\u516c\u53f8\u2014\u2014\u54c1\u91d1\uff08\u5317\u4eac\uff09\u54a8\u8be2\u670d\u52a1\u6709\u9650\u516c\u53f8\uff0c\u603b\u90e8\u4f4d\u4e8e\u5317\u4eac\u56fd\u8d38\u4e09\u671f\u3002\u4e2d\u56fd\u516c\u53f8\u7684\u8bbe\u7acb\u4e3aBrand Finance\u5728\u5927\u4e2d\u534e\u5730\u533a\uff08\u542b\u4e2d\u56fd\u5927\u9646\u3001\u9999\u6e2f\u3001\u53f0\u6e7e\u4ee5\u53ca\u6fb3\u95e8\uff09\u5b9e\u73b0\u66f4\u4f18\u8d28\u7684\u5ba2\u6237\u670d\u52a1\u63d0\u4f9b\u4e86\u4fdd\u969c\u3002<\/p>\n<p>\u8fc7\u53bb\u51e0\u5e74\u4e2d\uff0c\u6211\u4eec\u5e2e\u52a9\u5404\u7c7b\u4e2d\u56fd\u516c\u53f8\u5b9e\u73b0\u4e86\u54c1\u724c\u4ef7\u503c\u4e0e\u8425\u9500\u4e1a\u7ee9\u4ee5\u53ca\u54c1\u724c\u6218\u7565\u4e0e\u4f01\u4e1a\u6218\u7565\u7684\u9ad8\u6548\u8f6c\u5316\u3002\u6211\u4eec\u4e25\u683c\u9075\u7167ISO 10668\u4e0eISO 20671\u7684\u56fd\u9645\u6807\u51c6\uff0c\u4e0d\u65ad\u6df1\u5316\u5bf9\u672c\u571f\u54c1\u724c\u7684\u4ef7\u503c\u8bc4\u4f30\u4e0e\u8bc4\u4ef7\u670d\u52a1\u5de5\u4f5c\uff0c\u4e09\u5e74\u91cc\u5b9e\u73b0\u4e2d\u56fd\u6700\u6709\u4ef7\u503c\u54c1\u724c\u8bc4\u9009\u89c4\u6a21\u7684\u4e09\u7ea7\u8df3\uff1a\u4ece2017\u5e74\u53ca\u4ee5\u524d\u7684\u201c100\u5f3a\u201d\u589e\u52a0\u81f32018\u5e74\u7684\u201c300\u5f3a\u201d\u6700\u7ec8\u8dc3\u5347\u5230\u201cBrand Finance 2019\u5e74\u4e2d\u56fd\u6700\u6709\u4ef7\u503c\u54c1\u724c500\u5f3a\u699c\u5355\u201d\u3002<\/p>\n<p>\u9648\u5fc6\u767b\u662fBrand Finance\u4e2d\u56fd\u516c\u53f8\u7684\u8054\u5408\u521b\u59cb\u4eba\uff0c\u540c\u65f6\u62c5\u4efb\u516c\u53f8\u603b\u88c1\u3002\u516c\u53f8\u6210\u7acb\u4ee5\u6765\uff0c\u4ed6\u5e26\u9886\u56e2\u961f\u4e3a\u4e0d\u540c\u89c4\u6a21\u7684\u56fd\u6709\u53ca\u79c1\u8425\u4f01\u4e1a\u63d0\u4f9b\u4e86\u54c1\u724c\u8bc4\u4f30\u3001\u54c1\u724c\u67b6\u6784\u3001\u54c1\u724c\u54a8\u8be2\u3001\u54c1\u724c\u6295\u8d44\u3001\u54c1\u724c\u8d21\u732e\u3001\u54c1\u724c\u7ee9\u6548\u8ddf\u8e2a\u3001\u54c1\u724c\u5e02\u573a\u8c03\u7814\u3001\u7ade\u4e89\u5bf9\u624b\u54c1\u724c\u5bf9\u6807\u3001\u54c1\u724c\u7279\u8bb8\u7ecf\u8425\u7b49\u65b9\u9762\u7684\u670d\u52a1\u3002\u5ba2\u6237\u4e3b\u8981\u4e3a\u6765\u81ea\u80fd\u6e90\u3001\u623f\u5730\u4ea7\u3001\u822a\u7a7a\u3001\u79d1\u6280\u521b\u65b0\u3001\u516c\u7528\u4e8b\u4e1a\u3001\u94c1\u8def\u3001\u94f6\u884c\u3001\u4fdd\u9669\u3001\u6c7d\u8f66\u3001\u96f6\u552e\u4ee5\u53ca\u98df\u54c1\u996e\u6599\u7b49\u9886\u57df\u7684\u4f7c\u4f7c\u8005\u3002<\/p>\n\n<div id=\"div_block-237-631\" class=\"ct-div-block \" ><div id=\"new_columns-37-7143\" class=\"ct-new-columns\" ><div id=\"div_block-38-7143\" class=\"ct-div-block\" ><img decoding=\"async\"  id=\"image-231-631\" alt=\"Brand Finance China 500 2024\" src=\"https:\/\/brandfinance.com\/wp-content\/uploads\/2024\/05\/china2024.png\" class=\"ct-image\"\/><\/div><div id=\"div_block-39-7143\" class=\"ct-div-block\" ><a id=\"link-28-7143\" class=\"ct-link\" href=\"https:\/\/brandirectory.com\/china\" target=\"_blank\" rel=\"noopener\"><h5 id=\"headline-220-631\" class=\"ct-headline\">Brand Finance China 500 2024<\/h5><div id=\"text_block-222-631\" class=\"ct-text-block\" >Read our annual report on&nbsp;the most valuable and strongest Chinese brands.&nbsp;<\/div><\/a><\/div><\/div><\/div>","protected":false},"featured_media":3938,"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-3901","office","type-office","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office"}],"about":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/types\/office"}],"replies":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/comments?post=3901"}],"version-history":[{"count":18,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3901\/revisions"}],"predecessor-version":[{"id":30413,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/office\/3901\/revisions\/30413"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media\/3938"}],"wp:attachment":[{"href":"https:\/\/brandfinance.com\/wp-json\/wp\/v2\/media?parent=3901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}